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The Swedish Website Supporting Independent Fashion Designers

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Seezona is an international e- commerce platform that supports the next generation of designers. With an emphasis on women-led companies, the newly launched website offers selections of innovative and sustainable brands from around the world. More than 150 designers from 25 countries are supported on the platform. Some of our favorite independent designers are listed below.

Lasha Mdinaradze founded the company in 2015. The Ukrainian brand emphasizes female empowerment through bold and architectural silhouettes and puts forward concept fashion ideas. Mdinaradze said he wanted to create outfits for women that would reveal their gentle power, personality and passion all at once.

Go to seezona to shop GUDU.

Slim’s dream is to jet-setting with Cin Cin. The brand’s name is a play on the classic Italian toast, “Chin chin,” and focuses on vacation lifestyle through retro-inspired swim and resort wear.

On Seezona, you can shop Cin Cin.

ANDREEVA is a brand founded by women for women. The first runway collection of the brand was shown at Mercedes Benz Fashion Week in Kyiv. The pair relocated to New York City after that. Originally focused on hand-made knits for all body types, the clothes have grown into vibrant prints and outerwear.

Seezona has ANDREEVA for sale.

LetoIT combines delicacy and authority with minimal, but conceptual designs. The modern brand has pieces that blend youthful, edgier cutouts and materials with more traditionally mature silhouettes.

Seezona has LETOIT for sale.

Dayra is a Panamanian ready-to-wear brand founded by Dayra Cardoze. DAYRA’s designs are light and fun and feature one-of-a-kind prints made entirely from recycled materials. The brand only uses small family-owned factories in Latin America to make its clothing.

Seezona is where you can shop DAYRA.

The photo is from Seezona.

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